Nearly three out of four Americans do not always take their medications as directed, which leads to serious health consequences and avoidable costs, says a group launching a national campaign Wednesday morning in Foggy Bottom.

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This "medication adherence" issue is the subject of a briefing paper to be released today by the National Consumers League and the Duke University Medical Center. The Consumers League is starting a national Script Your Future campaign to get patients to take drugs as prescribed.

The U.S. surgeon general and other members of the health care community will provide first-hand perspectives on medication adherence and how it affects patient health at a kickoff event at 11 a.m. You can watch it streaming live below.