An aspect of the problem that has not be addressed is the subtle change that has taken place in the reporting of weather over the last decade or two. Broadcast weather reporting, along with all TV reporting, has become more of an "entertainment" than a conveyance of factual information. Weather is no longer just "The Weather." It has become "Storm Center" or "Storm Watch" or something equally terrifying, as if all weather is a pending catastrophe. Of course, people are looking for confirmation before taking action. And despite all the science, weather prediction remains an estimation of probabilities over a general geographic area, not a precise foretelling of the future in every location. Meteorologists, especially of the TV broadcast variety, have done a poor job of explaining their profession, their science, and what "predicting" the weather actually means. If you want people to take you seriously on first blush, you need to do a better job of explaining yourselves.